eZmax helps Century 21 Regal Realty Inc. turn back office woes into real estate wins

eZmax helps Century 21 Regal Realty Inc. turn back office woes into real estate wins

Customer story highlights: 

  • Immediate productivity gains
  • Tangible ROI
  • Unparalleled peace of mind

I sleep better at night knowing we use eZmax at our office. 

— Julia Gonsalves, Broker of Record, Century 21 Regal Realty Inc. 

Changing back office software 

Several years ago, the team at Century 21 Regal Realty Inc. was left with a dilemma: their accounting software provider was ending all support and updates for their existing application, leaving them in a vulnerable position. They needed to find a replacement as quickly as possible to avoid any problems or a potential interruption in business, but as anyone can tell you, changing back office software is no small feat. 

“In Canada, we don’t have a ton of options when it comes to real estate software,” said Julia Gonsalves, Broker of Record at Regal Realty. “Switching back office software isn’t like flipping a switch. It’s a long-term commitment and a big investment, both in terms of time and money. We wanted to take the time we needed to make the right decision for us, but we didn’t have time to waste.” 

In the year following the end of all customer support on their previous product, Julia’s team looked closely at their options. They really did their homework, dialing in on what features they needed and those they didn’t. They needed a solution that really fit the way they do business and was customized for the Canadian real estate industry. After their thorough search, they opted for eZmax. 

Little things that add up to big benefits 

They say you don’t know what you’ve got till it’s gone. For Regal Realty, it was a case of not realizing how stuck it had been until it tried something new. By researching and eventually subscribing to eZmax’s real estate accounting solution, it realized just how much its previous provider was holding it back.  

Let’s look at just four of the biggest benefits Regal Realty received by switching to eZmax. 

Proper transaction and business workflows 

Accounting is key for every business: you need to know where your money is coming from and where it’s going. All business owners also want to make sure their team gets paid on time, so payroll is especially important. 

Before switching to eZmax, Julia would spend up to two days just prepping for pay day.  

“It was a major source of stress for me,” she explained. “Our previous solution didn’t have everything I needed, so I wound up using Excel sheets on top of Excel sheets to create workarounds that the software couldn’t handle.” Now, eZmax creates the EFT files she sends to her bank automatically, reducing payroll prep time to minutes, not days. Bye-bye, payroll stress! 

Before eZmax, even the simplest things, like batch deposits, weren’t possible. Now Regal Realty’s reconciliation accountant can batch everything together, reducing the likelihood of human error and making reconciliation a breeze. These efficiencies not only save time, they cut down on everyone’s stress. “At the end of the month, my heart would skip a beat whenever I got an email from our accountant that our accounts were off,” Julia said. “Thankfully, that never happens anymore! I sleep so much better at night now knowing we use eZmax at our office.” 

Time-saving automation

Brokerages have a lot to keep track of. In the past, admins and salespeople might have used listing folders, checklists, and even sticky notes to keep track of what files were needed and what documents were missing. For Julia’s team, this was a major time waster. Even though her previous software had electronic document management features and some automation, it couldn’t keep up with her business or her team’s needs. Now, most low-value tasks are automated. 

“Just having a feature that automatically follows up with our sales reps for missing paperwork is huge,” Julia went on. “They don’t have to manually track every single detail and can focus on more value-added tasks instead.” 

It’s amazing how a little automation can go a long way.  

“The small efficiencies add up to major savings,” Julia observed. “With our old program, my transaction coordinator was swamped. She was stretched to the max. eZmax’s automations mean she can do the same amount of work in much less time and with less stress. If we were still using our old software, I’d have had to hire a second admin to do what my one admin can now do on her own.” The result: a smoother, more streamlined, and happier brokerage—and a better bottom line. 

Canada’s best training and customer support 

Switching back office software is stressful, even under the best of circumstances. With the right partner on your side, it can be a lot easier. 

“We had absolutely amazing support, and that was a major stress reliever,” Julia said. Her brokerage’s transition was eZmax’s first migration from Regal Realty’s now-defunct accounting software. This meant it was a first for everyone, with lots of learning along the way.  

“There were issues that none of us could have foreseen, but we had a dedicated person helping us troubleshoot every issue that came up.,” she said. “We had great access to support. Anyone on my team could call eZmax and get the same level of service I was getting as the broker of record, which meant a lot.”  

Lisa Lewis, the eZmax training and implementation specialist dedicated to Regal Realty, said, “From our very first interaction with a new customer, to troubleshooting their migration, to going live, and on to long-term support, we take customer service very seriously. We want our customers to know we have their backs whenever they need us.” 

It’s no wonder that 96% of our customers give us 5 out of 5 stars for customer service and our overall satisfaction rating is 4.9/5 stars! 

When I have an issue or a suggestion, eZmax takes that feedback and runs with it. eZmax is on our team. We talk it out, they look into it, we find a solution.

— Julia Gonsalves, Broker of Record, Century 21 Regal Realty Inc. 

Continuous improvement 

For Julia, another one of the biggest advantages of using a solution like eZmax is knowing that as her business evolves, so can her accounting software. Not only that, eZmax lends an ear to learn how to make it even better. “When I have an issue or a suggestion, eZmax takes that feedback and runs with it,” she said. “eZmax is on our team. We talk it out, they look into it, we find a solution.” This included creating a customized report to help Century 21 Regal Realty turn their data into actionable business intelligence. For Julia, this made her feel like she and her team were truly valued. “eZmax really cares about developing their products for the end user and making things better, and that means a lot to me.” 

The best real estate back office solution out there 

eZmax really cares about the user experience and making the product better. That alone is a great reason to switch.

— Julia Gonsalves, Broker of Record, Century 21 Regal Realty Inc. 

Over time, all the little issues really add up. When they get to be too much, the right back office tools can help. Thanks to perfected real estate workflows, robust automation, and unparalleled customer support, you can focus on the big things, like strategic planning and providing more value to your team and customers. 

When it comes to real estate back office, eZmax is a cut above the rest. When Regal Realty needed to make the switch, it chose eZmax. 

“eZmax really cares about the user experience and making the product better. That alone is a great reason to switch,” she concluded. 

If you’re ready to see how Canada’s best real estate back office solution will revolutionize your brokerage, get in touch with us today. 

Many thanks to Julia Gonsalves, Broker of Record at Century 21 Regal Realty Inc., for sharing her eZmax story. 

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